888.com to Float for £700 million?

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Cassava Enterprises, owner of 888.com, Pacific Poker and Reef Club Casino looks to be the next online gambling giant to have a $1 billion floatation, following the footsteps of PartyGaming

Looking for a quick IPO in September, the company is being valued at �700 million – an apparant discount to attact investors. Two Israeli families own 90% of the company

Cassava claim to have 20 million registered members from 150 countries. However, like PartyGaming, some financial institutions are still concerned about a potential US crackdown in the future

Article: Online casino Cassava plans IPO -sources


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