gambling
Maxim Takes Their Men's Mag to Vegas
Filed in archive Casinos by jo on June 5, 2006
Maxim Takes Their Men's Mag to Vegas
Maxim Magazine is the latest men's-focused brand trying to storm Vegas.

Dennis Publishing is to lend its Maxim name to a $1.2 billion hotel and casino - scheduled to open in 2010.

This follows Hooters recently opened casino as well as Playboy's club - soon to open at the Palms Casino Hotel

Maxim will receive licensing fees whilst a management company would run the casino and hotel as Maxim Hotel and Casino.
"It's going to be upscale, it's going to be four-star, it's going to be sexy and flirtatious, absolutely," said Barry Pincus, New York-based director of brand development for Maxim publisher Dennis Publishing Inc. "But it'll also be fun, it'll be comfortable."

With all these men's titles hitting the strip, I wonder who'll be the first non-mens mag to give it a try - perhaps National Enquirer Resort? or maybe Newsweek magazine Casino and Hotel

Article: MaxMaxim joins Playboy in Sin City

Permalink: Maxim Takes Their Men's Mag to Vegas
Tags: Maxim  Casino 
Trackback: http://publish.creative-weblogging.com/publish/mt-tb.pl/23628
img Addthis img Ask img Blinklist img del.icio.us img Digg img Fark img Facebook img Google img Lycos img Ma.gnolia Add this page to Mister Wong Mr Wong img Netscape img Netvousz img Newsvine img Reddit img StumbleUpon img Slashdot img Tailrank img Technorati img Wink img Yahoo

Vote for Maxim Takes Their Men's Mag to Vegas:

  • Currently 8.50/10
  • 1
  • 2
  • 3
  • 4
  • 5
  • 6
  • 7
  • 8
  • 9
  • 10
Rating: 8.50 out of 4 vote(s) cast.
 
Subscribe
Share It
RSSrss
See all blog subscribe options
Google google
What is RSS?
Yahoo! yahoo
Addthis Subscribe using any feed reader!
Bloglines Bloglines
Newsletter

TwitterFollow us on Twitter!